Why Social Media Matters for Cake Makers (and What Customers Might Not Realise)
Why Social Media Matters for Cake Business Owners Most of us who run cake businesses are working from home. We don’t have a shop window or a steady stream of people walking past to see our creations. Customers can’t wander in to smell buttercream or peek at our display. For us, social media is our […]
Why Investing in Yourself Is the First Step to Growing Your Cake Business
There was a time when I couldn’t even ask for help, not even when I was willing to pay for it. Not because I thought I knew it all, and not because I didn’t need the support. It was fear, plain and simple. Fear of rejection, of looking stupid, of being dismissed, or taken advantage […]
When the Perfect Cake Doesn’t Exist (Except in AI): What Cake Makers Need You to Know
You’ve searched “princess cake” on Pinterest or Googled “mermaid cake for a 5-year-old” and suddenly, you’re scrolling through rows of absolutely stunning cakes. They’re detailed, flawless, shimmering with magical textures and surreal colours. It’s easy to fall in love with them. They look real. But… they’re not. Welcome to the new era of cake inspiration, […]
“Your Cake Business, Your Way; Why Baking from Home Doesn’t Have to Follow the Rules”
One of the most empowering truths about running your own cake business is this: it doesn’t have to look like mine, or anyone else’s—and that’s the beauty of it. You’re in control. Yes, there are important non-negotiables when it comes to running a food-based business. Food safety, hygiene regulations, business registration, record keeping, and […]
Baking, Business & Being Real: Lisa on The Imperfect Cookie and Tipp FM
Behind the Apron: My Journey on Two Inspiring Podcasts – The Imperfect Cookie and Women in Business on Tipp FM.
Baking with Kids: The Messy, Magical, and Memorable Moments
Baking with children is an adventure—sometimes a chaotic, flour-dusted one, but always full of laughter, learning, and sweet rewards. If you’ve ever braved the kitchen with a little one, you’ll know that things don’t always go to plan (hello, eggshells in the batter!), but that’s half the fun. So why should you bake with your […]
Cupcakes: The Fun, Underrated Treat That Deserves More Love
Cupcakes often take a backseat to towering cakes and trendy desserts, but let’s be honest—there’s something special about them. They’re fun, easy to make, and the decorating possibilities are endless. Whether you’re baking for a birthday, a holiday, or just a cozy afternoon treat, cupcakes are the perfect way to get creative in the kitchen. Why […]
Tips for Choosing the Perfect Wedding Cake
Your wedding cake is more than just dessert it’s a centrepiece, a talking point, and a sweet way to reflect your personal style. With so many options available, choosing the perfect cake can feel overwhelming. Here are some tips to help you navigate the process and make your cake dreams a reality: 1. Choose the […]
Exciting Wedding Cake Trends for 2025
As we step into 2025, wedding cakes are set to be bolder, more creative, and undeniably unique. Couples are moving away from the safe and traditional, embracing designs that make a statement and reflect their personal style. Here’s a look at the trends I predict will dominate wedding cakes this year: 1. Bold Colours Goodbye […]
Breathing New Life into an Old Village Building: The Story of My Cake Studio in Ardfinnan
Nestled in the heart of the beautiful village of Ardfinnan, Co. Tipperary, stands a building rich with history and family memories. Once the bustling family grocery shop, it had been empty for years—rundown, eerie, and an eyesore in the center of the village. It wasn’t just a building; it was a symbol of my childhood […]